Partner Campaign
Accelerators
Accelerators proactively execute market development campaigns.
Combining research and marketing, accelerators bring together partner combinations to fast-track new solutions, and execute GTM campaigns.
Research spanning AI, Cloud, Security, the Blockchain and more, feeds into an ongoing innovation pipeline that develops new solutions for a portfolio of high growth market opportunities.
This gives members a double revenue boost: extending services to new global markets and expanding their own product portfolio with solutions from other partners.
Accelerator Services
Solution Innovation
An ongoing innovation pipeline, developing a catalogue of high-value service offerings for channel partners to sell and deliver.
Demand Campaigns
Digital marketing campaigns to drive new lead generation opportunities for participating partners. This includes expert blogs, white papers and webinars.
Sales Resources
Selling tutorials and resources including playbooks, web site content, buyer personas and customer case studies.
Connect and Grow
Partner
Community
These activities are coordinated through our online channel partners community.
This provides a forum of connecting partners, to forge new alliances, co-develop innovative new solutions, and organize Go To Market campaigns.
Solution Partners
Grow new markets for your products, and your own portfolio through partners.
Sales Bids
A regular flow of new customer opportunities, such as procurement RFPs.
Partner Networking, Learning and Meetup Events
A social networking space dedicated to channel professionals, with an ongoing schedule of learning events, like sales and product training.
